

All the situations are concept-based and each song needed to be in a different genre. But after listening to my script, which did not have the usual song situations littering commercial films, he was excited to compose for the film. Ask her how the actor came on board, and the filmmaker says, "Simbu sang Manasellam in my previous film, so I went to ask if he would be interested to sing for this one too. Simbu is the composer for this women-centric film. Imagine if women were truly allowed to express themselves and their emotions and chase after their desires. They also sacrifice their wants by putting everyone else first. This is because they cater to society's expectations of a typical woman and model their behaviour accordingly. Women have a lot of desires, but they keep it to themselves. The director excitedly shares details about the film with us. In a shameless attempt to pander to the masses, it prefers using innuendos to refer to body parts instead of encouraging a healthy discussion.ĩ0 ML could’ve been a very important film about women coming to terms with their sexuality and freedom, but it simply chooses to be a senseless adult comedy.The shooting for Oviya's 90 ML, directed by Anita Udeep of Kulir 100 fame, has been completed and the film is now in post-production. Oviya does shine in parts, but even she can’t save the film after a point as it heavily relies on the camaraderie between the lead actors, which is never evident throughout the film.įor a film that openly talks about booze, getting high and sex, it never utters the word orgasm, which is casually referred to as O. Featuring mostly newcomers, one could easily sense the discomfort with which the actors play their respective parts. The content keeps it to superficial, forcing women to embrace what is considered cool without wading too deep into what really consists of women empowerment.Īlso read | 90 ML trailer: Oviya and her gang of girls go wild, celebrate their sexualityĭespite the presence of Oviya, who comes across as an upgraded version of wink girl Priya Prakash Varrier, the film needed better actors to convincingly portray the characters. Ashok Reddy Gummakonda is the film's producer and Karthikeya Gummanakonda played the lead in the. Films like 90 ML encourage the bro culture and refuse to alter the gender roles or expectations in mainstream films. 90 ML is the latest Telugu movie produced by Kartikeya Creative works that earlier made RX100.

We also get scenes where the women get drunk, get into a brawl and create a ruckus because if men can do it then why can’t women?Īnd this is where the flawed and limited understanding of feminism comes in.
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We see the women smoke up, and if the intention is to drive home the point that they’re free to do so, it has already been made in the drinking sequence. On the whole, '90ml' ends up as a routine love story, the hero's condition being an exception. One of the women starts drinking to make her alcoholic husband stop and her efforts pay off in the end. The women in 90 ML drink and they have every right to do so. As a film, 90 ML attempts to be cool but never quite makes sense of feminism and what’s even more disappointing is that it has been made by a woman director.

Some aspects of the film that are supposed to be discussed with sensitivity (even though this is an adult comedy) are reduced to tasteless jokes, especially dialogues involving women losing their virginity and not being sexually active. Devadas (Karthikeya) is born with a fatal alcoholic syndrome and needs to drink 90ML liquor three times a day to. The film is produced by Ashok Reddy Gummakonda, who previously produced RX 100 (2018). There are scenes where women discuss their sexual encounters with their partners but they make it sound so awkward that it defeats the whole purpose of encouraging a frank discussion about sex, and the fact that women have sexual agency. 90ML is a 2019 Telugu-language romantic comedy film starring Kartikeya Gummakonda and newcomer Neha Solanki in the lead roles. One of the sub-plots celebrates same-sex love but a few scenes later we see a male character pass lewd comments at the girl who accepts her homosexuality. It’s the story of a few women who embark on an excess-filled journey of friendship and self-discovery, but end up undercutting feminism in the process.ĩ0 ML is one of those films that flaunt the feminism card for all the wrong reasons. Cast: Oviya, Masoom Shankar, Monisha Ram, Shree Gopika, Bommu Lakshmi and SimbuĪnita Udeep’s adult comedy 90 ML, which features an all-women cast including Bigg Boss fame Oviya, takes a path less explored in Tamil cinema and deserves praise for that alone.
